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Instagram Is Going to Hide ‘Likes’ in Us + How to Make Your Potential Employer like You in Real Life

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Oh, I think they like me… Well, maybe you will not even know? Or maybe you’ll know but the world won’t???? Instagram will soon begin hiding the “likes” counter on some users’ accounts in the U.S., says Instagram chief Adam Mosseri. The users in the test will be able to see the likes on their photos or videos, but no one else will. The primary goal behind this move, which has similarly been tested in Australia, Canada, Ireland, and Japan, is to “depressurize” the platform and make it less competitive for young people, according to Mosseri.

This is good news since likes pressure young people to post things that are not really aligned with who they really are but instead what the crowd likes, so this will incentivize them to be their true authentic selves. And for many young people who seriously have begun the process of transitioning into the phase of life deemed “the real world.” This is also the stage in life where you are monetarily rewarded for your services if you know how to market yourself to get your dream job.

And since you’ve come this far…and spent years—essentially you’re entire existence—preparing for this moment, you might as well do a bit of research into how to get that job you are oh-so-keenly interested in. Why? Because attaining that job may certainly provide you with a sense of personal gratification but will also help to place you in a comfortable financial position.

So take a few minutes to peruse this list of four ways to market yourself and be a desired job candidate. After all, you deserve that job. And you deserve a great financial future!

4 Ways to Market Yourself for a Job

1. Be Personable

This is perhaps the most crucial element of learning how to market yourself to be offered your dream job. According to MarketWatch, David Deming—an associate professor of education at The Harvard Graduate School of Education—has thoroughly studied the job market and has concluded, “The labor market increasingly rewards social skills.”

According to Deming, an aptitude in mathematics and quantitative skills—too—is a plus. Jobs that include high social skills and high math skills include physicians, financial managers, and engineers. Meanwhile, jobs that contain intensive social but relatively limited mathematical proficiency include police officers, detectives, social workers, lawyers, and dentists.

However, as automatons become an increasingly vital part of production and the job market, rote-based (largely mathematical) jobs will progressively be replaced. And as such, personable, warm, and social individuals will become more desirable. Similar to the study performed by Professor Deming, a 2014 report by the Pew Research Center, stated that: “Traits such as empathy, creative thinking and judgment are things that machines will never be able to do, or anything approaching a short timeline.”

Interestingly, according to MarketWatch, the increasing importance of social skills is closely tied to a progressive closing of the gender wage gap. Currently, women dominate fields that include nursing, education, and accounting—all of which require you to be a likeable character. Thus, as these fields’ services become more preferred, their wages will ultimately increase.

We’re not saying you need to hug everyone you meet, but it’s certainly in your benefit to be personable and someone that others want to work with on the daily. Ultimately, that’s what matters when it comes to marketing yourself and for placing you in the best position to score that job.

marketing yourself

2. Be Confident

Be confident, and be someone your interviewer respects and admires. According to Tim Sackett, current president of HRU Technical Resources, at the final stage of an interview for an HR position at Applebee’s, Sackett’s future boss asked him one last question: “Are you better than me?” This is a horrifying position for an applicant to be put in. If you answer “yes,” do you disrespect your superior? If you answer “no,” do you show weakness and lack of faith in yourself? Sackett responded, “Yes.” He got the job. That’s a great example of how to market yourself right there! However, most people would not have the courage to respond as such. Executives and those responsible for hiring prefer confidence and a belief in one’s ability. Display that you maintain faith and courage. Be a leader: someone who your future boss wants not only to respect, but to learn from.

Famed CEO and Co-Founder of Facebook Mark Zuckerberg has given a succinct response to what he searches for in a candidate: “I will only hire someone to work directly for me if I would work for that person.”

So…

Speak of your achievements. Be confident and proud of who you are and what you’ve done. As stated by Entrepreneur.com, many prospective job candidates “make a…fundamental mistake: They never state, in clear language, what they’ve done for a previous employer or in their academic pursuits.” When marketing yourself in an interview, be sure to run through your academic, work-related, and personal accomplishments. This will distinguish you from your competitors! And on your résumé and LinkedIn Profile do not simply state your past duties. Boast (modestly, please) about your triumphs!

market yourself

3. Be Informative and Stand Out

Résumé. Since most employers will merely glance at your résumé—and not study it as thoroughly as you would your own—it should not only be impeccable, but it should stand out. What is very rarely considered when marketing yourself for a job on a résumé, and what is also crucial, is the order in which you present information. Please, for your sake, list accomplishments, strengths, and the pinnacle of your achievements at the top of your page. Continue the list in order of decreasing splendor. Think about this logically. If an employer must read through thousands of applicants for one position, he or she can only spend so much time reviewing each candidate. Some aspects of the candidate’s résumé must strike the employer as intriguing or fascinating in order to move through to the next stage of the application process. And since nearly all people on this lovely planet of ours read from top to bottom, place this captivating information about yourself near the top of the page.

LinkedIn. Additionally, as we have become engulfed in the digital age—LinkedIn has become an ever-so-important aspect of the job hunt and, yup—you guessed it, how to market yourself for a job. So make sure your LinkedIn page is up to date.

Here are several tips to keep in mind, thanks to the kind folks over at Forbes:

  • Display at least 50-100 connections.
  • Ask colleagues to endorse you or to provide recommendations on your profile.
  • Post articles or blog posts you may have written.
  • Add a professional-looking picture.
  • Join and participate in relevant professional groups, which will then be listed in your profile.

Keep these suggestions in mind—for your résumé and LinkedIn profile will likely be what scores you an interview.

ways to market yourself

4. Be Practical (with Your Major)

That said, certainly, do not force yourself into a field for monetary or outside-motivating factors. More than anything, you should engage in work that you are passionate about. However, there is an important balance between what you find interesting and what is practical after the collegiate world. Ideally, attempt to determine a major that contains both factors.

Keep in mind, however, the direction in which the world is heading. For your convenience, we have gathered together a list of college majors with the highest / lowest unemployment rates AND majors with the highest/ lowest starting salaries.

According to StudentsReview.com, university majors with the lowest unemployment ratings include: Nuclear Engineering; Astronomy; Radiological Sciences; Neuroscience; Kinesiology; Chemical Engineering. These majors are all graced with unemployment percentages of lower than 2.5%.

Meanwhile, university majors with unusually high employment rates include: Dentistry; Animal Studies: Art and Design; Interior Design—which range from roughly 13% to 29% unemployment.

As for starting salaries…the highest starting salaries for majors—according to ThinkAdvisor.com include:

  1. Petroleum Engineering: $102,300
  2. Chemical Engineering: $69,600
  3. Computer Engineering: $67,300
  4. Nuclear Engineering: $67,000
  5. Computer Science and Engineering: $66,700

On the contrary, the worst paying starting salaries are for students who major in:

  1. Early Childhood Education: $29,700
  2. Child and Family Studies: $31,200
  3. Culinary Arts: $31,900
  4. Child Development: $32,200
  5. Early Childhood and Elementary Education: $32,300

Lastly, when it comes to your major or your career of interest: Stay up to date on all relevant information—being in the know gives you an edge when marketing yourself! You should subscribe to email lists, attend networking events, and be prepared to “WOW” your interviewer as you proceed to discuss the new and latest trends with fervent interest.

Go out and conquer. Your dream job and a fruitful financial future await you!

The Daily Digm (News)

Credit Union Loans Getting Riskier + How-To Not Get Risky with Your Student Loans

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Credit unions have increasingly taken on high-risk loans, which could lead to borrowers or taxpayers getting burned in the event of another financial crisis, reports The Wall Street Journal. The member-owned alternatives to banks are designed to provide lower borrowing costs and higher deposit rates. Yet, credit unions’ assets have grown almost twice as fast as those of banks over the past ten years. High-risk loans from banks contributed significantly to the 2008 financial crisis. This is dangerous because unlike a traditional bank Credit Unions are owned by its members so it is the members who stand to lose the most. But how can you make your Credit Union loans less risky? This is the same question we ask when it’s time to pay off our student loans. Who will be the first? Or How can you pay off your loans faster? Here are six ways:

1. Develop a plan

Develop a plan to pay off your student loan debt before you graduate.

2. Save your money

Each summer throughout your college education, get a job or internship. Save half the money in a high-interest savings account. After a few months, consult a financial advisor to earn the highest possible return on your money. After college, you can use the money saved during all four years to pay down your college debt.

3. Consolidate your loans (But use caution)

Consolidating student loans combines your loans into one payment but may or may not provide you with a lower interest rate. Do extensive research before consolidating your student loans. In addition, you may not be eligible for various student loan forgiveness programs if you consolidate your student loans.

4. Exchange work to reduce debt

Perform volunteer work or work for the following in exchange for reducing student loan debt: teaching in certain locations with low-income students or areas with a shortage of teachers, providing legal and medical services in low-income areas or working for Americorps or the Peace Corps.

5. Get a work-study job

To help pay for the costs of college get a work-study job on campus to help defray the cost of college. Go to your campus employee office to ask about their work-study program. Work-study jobs pay at least the minimum wage for that state.

6. Apply for grants + scholarships

Apply for as many grants and scholarships as possible. Unlike loans, grants and scholarships never have to be paid back. Some grant websites are Zinch.com, Fastweb.com, ScholarshipPoints.com, Cappex.com, and Scholarships.com.

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Black Friday Sales Could Hit $7.4b + How to Control Your Cyber Monday Spending

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You get a deal, you get a deal, you get a deal and you get a deal!!! This year everyone from Amazon, Walmart and Target are offering “holiday deals” ahead of Black Friday so it’s safe to say, Black Friday isn’t even a thing anymore? Right??? Wrong!!!! Looking at early numbers Black Friday is very much alive and well. According to CNBC shoppers spent a record-high $4.2 billion online on Thanksgiving, a 14.5% increase from last year. In addition, their data suggests Black Friday online sales are expected to hit $7.4 billion, with shoppers having already spent $5.4 billion as of 9 p.m. ET, or a 22.3% increase from last year. 

While we know that Black Friday is intended to help us save money on things we wouldn’t purchase anyway, Black Friday has now been fueled by intense FOMOOD (Fear of Missing Out on Deals). The pressure of having to amass dozens of holiday gifts coupled with the frantic message that you’ll never see these deals again often sends shoppers into a tizzy of overspending, eventually culminating in personal debt.

To avoid the deep despair that can haunt your bank account long after Thanksgiving weekend, heed the following tips:

1) Be honest: how much can you afford to spend on Cyber Monday?

Try to answer this question rationally and honestly. Do you live paycheck to paycheck, or have you saved up a little bundle that you can use on deals? Make sure that if you are going shopping on Cyber Monday, you’re not behind on any bills, and you are not using your credit cards to finance your splurging.

2) Think like Santa Claus and make a dang list.

It’s all about planning ahead. If you go into the insanity of Black Friday shopping without a plan to keep you tethered to reality, you’ll get swept up in the excitement of seemingly attractive deals and overspend, resulting in a buyer’s remorse that could ruin the whole holiday season. So make that list — and stick to it.

3) Figure out a hard budget.

It’s easy to go into Cyber Monday, believing you’ll be cool and rational and definitely won’t spend too much. You’re too smart for that, right? The most clever thing you can do is sit down ahead of time and figure out a hard budget — an amount that you’re sure you can spend — and write it down so you won’t forget. Without any limits set ahead of time, you can quickly go broke without even realizing it.

4) Only use cash — and leave all credit and debit cards at home.

This one’s tough, but you’ll be glad for it in the end. Once you’ve figured out your budget, take out that amount in cash so you’ll have solid, visual evidence of exactly how much you have left to spend.

This trick won’t work if you also bring along credit and debit cards; however, because the temptation to use them will become overwhelming. Despite your preparation, there will be many tempting deals that may cause you to go temporarily insane, and with access to money at your fingertips, that can be a dangerous blow to your finances. Keeping your cards at home removes the ability to fold to temptations.

5) Don’t be overcome by emotions.

There’s a dizzying, frenetic energy to Cyber Monday, what with all the “once a year” deals demanding that you buy now or forever hold your peace. Combined with the sentimentality of the holidays, when you may be feeling more generous than usual, it becomes a perfect storm of excitement, obligation, and anxiety, causing you to spend beyond your means.

Don’t forget that retailers are actually playing upon these emotions in order to get your business. In fact, the reason why Black Friday is called Black Friday is because this is the day consumers (you) help retailers (them) get in the ‘black,’ which in accountant terms means profitable. See, they aren’t even hiding the fact that they are using you for their gain. And the reason they don’t have to hide it is because they get you to buy by appealing to your emotions. Toughen up and don’t be lured into spending money you don’t have.

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Mcdonald’s Settles Its Wage Dispute + How to Settle Between Being an Employee or Entrepreneur

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McDonald’s has finally decided to end a multi year-long dispute in California over wages by agreeing to pay $26 million to cooks and cashiers who say the fast-food giant didn’t pay them enough for their work. Tens of thousands of workers are behind the class-action lawsuit, which alleges in part that McDonald’s planned shifts so as to avoid paying overtime to its workers and did not allow fair breaks during shifts. McDonald’s denies any wrongdoing.

Issues like this has many people wanting to be their own boss, but what are the pros and cons of entrepreneurship vs. being an employee?

Employee Benefits vs Do It Yourself

As an employee, you get benefits, which include health, dental, vacation, sick leave, and holidays. This allows employees to have some time to create a work-life balance. They can enjoy paid time to work on personal relationships, hobbies, exercise, or just get some rest.

As an entrepreneur, you do not have a guaranteed income, so if you don’t work, you don’t get paid. Many entrepreneurs don’t consider this, so a lot of them find themselves stressed out and overworked. For those who plan early enough, they budget accordingly to afford themselves some rest and relaxation

Guaranteed Income vs. Unlimited Income Potential

Obviously, a huge advantage of employment vs. entrepreneurship is guaranteed income. As an employee, you get a fixed amount of money deposited on a weekly, bi-weekly, or monthly basis into your bank account, which means you get afforded some level of financial security. But in the same breathe as an employee, your income is limited to what you agreed on as your salary or hourly rate, which means you are capped on the amount of money you can make.

As an entrepreneur, you have unlimited income potential, which means there are no ceilings when it comes to your income. If you put in the work and sell the right products or services, you can make a lot of money, but on the flip side, there can be months that you go without a deal or steady income and other months where the faucet is overflowing.

Fixed Working Hours vs. Flexible Working Hours

As an employee, you will agree on a fixed amount of hours and schedule in which you will work. Overtime or any extra hours needed will be worked at the employee’s discretion and can include time and a half pay. Sometimes instead of extra pay, you can agree to get comped time, which means you get extra time off.

As an entrepreneur, you choose your working hours. Many entrepreneurs work 80-hour weeks when they’re first starting out, but eventually, they will get people and resources to allow them to sit back and work as little as possible.

Less Responsibility vs. Everything is On You

As an employee, you are often assigned a particular role and are only responsible for performing the tasks that are directly related to that role when you are working. You don’t really have to worry about how others are performing in other parts of the company because they too have their roles, and you are responsible for you.

As an entrepreneur, you are responsible for everything. You are the janitor, the cook, sales, marketing, promotion, operations and everything else in between.

There are many other differences, but based on what you read so far, which would you choose? There’s no right or wrong answer, and honestly, the decision should be made based on your preference. There are many successful employees who love what they do and thrive, and there are many entrepreneurs who wouldn’t trade their life for the world. Ultimately it’s about your happiness and what makes you feel full. I believe that And is better than Or, so if you get stuck on making a decision, try both.

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